As I write this, ITV3 is showing “Willy Wonka’s Chocolate Factory” in memory of the late, great Gene Wilder who sadly passed away recently.

While rewatching this beloved classic it struck me just how Doctor-y Willy Wonka is, from his mannerisms, to his mad-eyed playfulness, to the somewhat sinister nature of his seemingly endless factory. Indeed, many people have drawn parallels between Wilder’s Willy Wonka and Tom Baker’s fourth Doctor – indeed, they both share a love of eccentric clothes, big eyes, mad hair, and madder conversation.

In memory of Gene Wilder, and in appreciation of his wonderfully weird Wonka, I’ve created a look-book to best channel your inner chocolatier.

The Elegant Eccentric Willy Wonka.jpg

Perhaps the most important piece of this look is the purple velvet jacket – Wonka’s frock coat was more traditional in style and featured some rather nice braiding – naturally, it’s practically unheard of for a man to wear a frock coat as casual everyday wear in 2016, so we’ve substituted it for a simple, single button blazer. This one’s by Samuel Windsor and is available in a variety of colours. Alternatively, try eBay for something similar!

The bow tie is by Mrs Bow Tie and features a purple floral pattern which calls to mind Wonka’s rather loud waistcoat – we’ve done away with that in order to keep the look more casual while also referencing the source material. For the brave amongst you, I’d go for the large size in order to up the eccentricity, but any style of bow tie will do. Mrs Bow Tie make some really incredible products and the bow tie I own from them is absolutely stunning – I can’t recommend them enough.

The jumper is a nice burnt orange and references the colour of the original bow tie without being too out there. The colour palette of this look is really good for autumn and winter and the layers will help to keep you insulated on a gentlemanly stroll about town. You can buy the jumper from Jacamo.

The chinos are, once again, the stretch slim chino from Next in wheat. Nice and simple, cheap, and incredibly comfortable!

Lastly, I’ve selected a beautiful pair of Loake Chelsea boots in tan – Loakes are incredibly well made and comfortable, not to mention hard-wearing and stylish. These feature a nice slim silhouette and a bang on trend colour scheme.

What do you think? Would you wear something this eccentric or is it a bit out there for you? What’s your favourite Gene Wilder film? Let us know in the comments!


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